This Really Is A Bit Cooler!

Drill America specializies in providing industrial and contractor cutting tools to distributors and resellers across the United States . Sharon Richardson had used cutting tools for year as a Class 'A' Electrician for robotics and automation, so they hit it off immediately! After doing a few projects, Richard showed Sharon the hexagon case and asked she thought of it and if she had any ideas.

Our challenge: Give a plain black hexagon drill bit container a name, cutline, personality that would get resellers excited enough to actively sell it to their customers.

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